Alternative ways to drive traffic to your site

Search engine optimisation (SEO) is the main way to drive traffic to your site – or is it? Google processes over 66 000 searches every second, so optimising your website for search engines is a must, but it’s not the only way to drive traffic to your site. Depending on the nature of your business […]

Take advantage of Instagram for your business

Instagram can be a highly beneficial tool for business owners. It might not be as versatile as Facebook when it comes to sharing a variety of content and media, but it is certainly one of the most popular social media platforms out there. Instagram can be an amazing source of traffic for your website and […]

What’s causing your declining organic traffic?

A failing website will show a steady downward drop in the number of views over a period of months or years. The Google Analytics graph of viewership numbers is a useful tool when it comes to determining whether your site is succeeding or failing. If you see a downward slope, you can assume that something […]

How to be search engine-friendly

The world of search engine optimisation (SEO) is rich and complex. Sometimes, business owners just don’t have the time to sift through the millions of articles online about SEO. All of these SEO articles basically promise better Google rankings, increased traffic to your site and more sales. There are often more important things to worry about than […]