The importance of a proper copy editing process

Copy editing is one of those jobs that is vital to the quality of a business’s offering but nobody sees the work that is put in until something goes wrong. Readers and audiences have no idea how important copy editing is until they spot grammatical errors and factual discrepancies. Having a clearly defined copy editing […]

Content versus copy: when writing and editing differ

It’s true; not all writers can edit and not all editors can write, but what are some of the more subtle differences between these jobs? Outside of the marketing sphere, you’ll often hear the words ‘content writing’, ‘copywriting’ and ‘copy editing’ being used interchangeably. However, there are key differences between all three which make them […]